As many grapple with the capabilities, ethics, and purpose of AI tools, know for now that ChatGPT and the like are here to disrupt. The best thing associations can do is disrupt themselves before someone else comes in to do the disruption. We’ve all heard the Blockbuster-Netflix stories.
Have you asked ChatGPT what your association does? What benefits it delivers? Why members might join or leave? If the answers surprise you, ponder why. If they don’t keep querying.
Here’s the transcript of our chat about associations in general, and JUNO in particular. The answers are telling, fascinating, and — we think — correct.
Dana: What are the top trends for professional associations?
ChatGPT: Here are the top trends for professional associations:
- Virtual events and online networking
- Data-driven decision making
- Increased focus on diversity, equity, and inclusion
- Member engagement and retention
- Technology integration and innovation
- Collaboration with industry and other organizations
- Professional development and continuing education
- Advocacy and policy influence
- Global reach and international partnerships
- Sustainability and social responsibility.
Dana: How can a professional association achieve these things?
ChatGPT: Here are some steps a professional association can take to achieve the above trends:
- Virtual events and online networking: Offer virtual events, webinars, and online networking opportunities to reach members who may not be able to attend in-person events.
- Data-driven decision making: Use data analytics and metrics to inform decisions, track progress, and measure success.
- Diversity, equity, and inclusion: Implement DEI initiatives and programs, including unconscious bias training and diversity in leadership positions.
- Member engagement and retention: Foster a sense of community and belonging through regular communication and events, and provide valuable resources and benefits to members.
- Technology integration and innovation: Embrace technology and innovation to improve member experience and streamline operations.
- Collaboration with industry and other organizations: Foster partnerships and collaborations with industry and other organizations to expand reach and resources.
- Professional development and continuing education: Offer a range of professional development and continuing education opportunities to meet the changing needs of members.
- Advocacy and policy influence: Advocate for issues important to the profession and engage members in policy discussions and activism.
- Global reach and international partnerships: Expand the association's global reach through international partnerships and programs.
- Sustainability and social responsibility: Promote sustainability and social responsibility in all operations and programs, and educate members on these important issues.
At this point, it had to be asked…
Dana: Did you know JUNO is a software that does all those things?
ChatGPT: Yes, I am aware that JUNO is a software designed for professional associations. JUNO provides a platform for associations to manage their operations, engage with members, and deliver benefits and resources. It likely includes features for virtual events, data analytics, member engagement and retention, technology integration, professional development, and more. However, simply using a software like JUNO will not guarantee success in achieving these trends; it is important for associations to have a clear strategy and vision for utilizing the software and other resources to meet their goals.
We couldn’t agree more!
Dana: What else do you know about JUNO software?
ChatGPT: As a language model AI, I do not have personal experiences, but here is some general information about JUNO software:
JUNO is a cloud-based software platform designed specifically for professional associations. It offers a range of tools and features to help associations manage their operations, engage with members, and deliver benefits and resources. Some of the key features of JUNO software include:
- Member management: tools for membership recruitment, retention, and engagement.
- Event management: tools for virtual and in-person events, including registration, ticketing, and attendance tracking.
- Communications: tools for email and direct communications with members, including segmented email campaigns and mass emailing.
- Online communities: tools for online networking, discussion forums, and knowledge sharing.
- Data analytics and reporting: tools for data-driven decision making and reporting on member engagement, event attendance, and other metrics.
It is important to note that every software has its own features, capabilities and limitations, so it's recommended to research and compare different options to find the best fit for an association's needs.
And then we asked the Playground to Summarize this for a 2nd-grader:
Professional associations are groups of people who have the same job or career. They help each other by offering virtual events, using data to make decisions, making sure everyone is included, helping members stay connected, using new technology, working with other groups, offering education, standing up for their rights and working with people all over the world. They also care about the environment.